From 2021, services can be paid for with your own data

With the development and advent of the massive use of digital technologies throughout the world, it has been necessary to regulate the lawful and legitimate use of data acquired by service providers in Europe. In 2016, European legislation on data processing and privacy was published which established how to lawfully use people's data. While this use of large-scale data was increasingly exploited, the phenomenon of big data and small data was created, where professionals and companies who process people's data sell them to third parties, to obtain a further profit through the transfer of personal, sensitive and legal data so that whoever purchased them can identify the person's profile and predict both for the single individual and for a certain mass of individuals the choices that they will probabilistically make at a specific moment. In 2021, a new law came into force in Italy, which updates consumption reports and equates personal data with current currency in order to remedy a regulatory gap on the lawful processing of data. This demonstrates how necessary it is, for those who use and acquire personal data, to deal with professionals who are experts in data processing who know how to prepare a plan on how to regulate their professional or business activity, so that they do not incur administrative sanctions, criminal offenses and compensation. civilians. Equally important is for the consumer who now knows, due to the new rule, that his data can be used as currency to access a service, for example the "free" use of social networks, whose company-consumer relationship is which has become to all intents and purposes a sales contract, but only in the case in which you agree to treatment in excess of the minimum necessary to use the service or to allow the fulfillment of legal obligations. All this has completely revolutionized the lawfulness of data processing, developing new legal situations that increasingly require professionals capable of applying these rules to the service offered and configuring new administratively, criminally and civilly relevant facts, despite already before the publication of this new As a rule, due to the lack of training on data processing, the Privacy Guarantor had imposed an enormous amount of sanctions, with an average amount of around 60,000 euros, for regulatory violations on the subject.